Conception
If you have decided to mobilize your enterprise, we will support you with help and advice. In workshops, we will develop ideas and concepts together with you.
We not only care about architectural issues, but also pay special attention to the user interface. Users have come to expect highly efficient apps that are a pleasure to use. Joy of use is an important aspect of mobile applications.
Users observe more and more that user interfaces are intuitively understandable and require no lengthy initial training. Even with less frequent use, an app should offer the user interface sufficient “Guidance” and avoid all obstacles. With it comes understandable responses to the user and assistance with the occurrence of high importance faults.
For the acceptance of software, the positive feeling of the user with the interaction is an important factor. User interfaces have an emotional impact and provide the opportunity to create, over the joy of use, differentiation and advantage to other products.
Patrick Schneider, Head of Usability, itemis AG
The goal of the conception of an effective app is to create a positive user experience. Thus: the app must purely inspire the user. The overall picture is formed through the subjective feeling with the product usage, the aesthetics and the brand perception. The technical functionality in this context is merely one component of the user experience. The transformation of “Click & Scroll” to “Touch & Slide” in this context, summarizes the clear additional benefits that emerge through “natural” interaction modes and attractive transition animations for the user.
Research activities have shown: there is a measurable coherence betwenn the aesthetics of a program and the perceived user experience. True to the motto “What is beautiful, will also be good” an aesthetically pleasing designed user interface implies a high user friendliness (“Usability”). Thereby the user interface plays a pivotal role: It opens up access to the functionality of an app and not uncommonly from the users perspective, is automatically put on a level with the application: An outdated user interface will (thereby) result in a negative perception.
If you are interested in working with us to design your mobile entry, please feel free to contact us and arrange an appointment!
